Screen-Based Eye Tracking Systems (Tobii Pro Spark)

Screen-Based Eye Tracking Systems (Tobii Pro Spark)
Kind of infrastructure
Singular equipments
Typology
Social and Humanistic sciences
University
Brasov (UNITBV)
Hubs
Circular Economy and Environment
Application / Industrial sector
Smart technologies
Description of equipment

The equip facilitates the ability to analyze visual behavior and attention patterns. Integrating eye tracking data with EEG measurements from Diadem to gain deeper insights into user behavior and cognitive processing, enhancing the understanding of online privacy concerns and interactions with digital content.

The system can read human behavior in real time by tracking eye movements. Eye tracking systems work through two types of systems based on: luminous pupils and dark pupils.

The devices are used in neuromarketing, neuromedical research, sports, education, science, customer behavior research, user interface (UX) testing, professional pilot training, and cognitive psychology.
The system can read human behavior in real time by tracking eye movements. Eye tracking systems work through two types of systems based on: luminous pupils and dark pupils.

The devices are used in neuromarketing, neuromedical research, sports, education, science, customer behavior research, user interface (UX) testing, professional pilot training, and cognitive psychology.

Location
Institute
Research and Development Institute of Transilvania University of Brașov
Department
Centre for Economic Research
Features
Others tipologies
Social and Humanistic sciences
Equipment list
https://icdt.unitbv.ro/en/research-centres/economic-research/infrastructure.html
Deployment of the results
Following the agreement closed with the user(s).
Approximate time for the results
Real time.
Price list
Following the agreement closed with the user(s).
Possibility of on-site measurements
On-site and off-site are both possible.
Contact
Person name
Alina TECAU
Email
alina_tecau@unitbv.ro